Thursday, October 19, 2017

Kyle Roof Debunks SEO Myths on Proposify Bizchat Podcast

Among other SEO myths, Kyle discusses the importance of internal links,explaining how well prepared pages and internal links could help.

(Newswire.net -- October 19, 2017) -- Phoenix, Arizona - High Voltage co-founder and lead SEO, Kyle Roof, was recently invited to the Proposify BizChat podcast to discuss the reality and myths behind SEO best practices. Kyle unveiled the truth about key ranking factors, content penalties and the most up-to-date tactics, based on his vast testing experience as the face of the Search Intelligence Agency (S.I.A) and his work with clients at High Voltage SEO.

The key takeaways include not overthinking your content, or thinking you need to employ a high-level copywriter to write all your content, whether or not grammar and spelling are a ranking factor on Google, and the effect of much-discussed reading level optimization in the context of your rankings.

Additionally, Kyle went into some detail about the effect of HTML and CSS errors on SERP ranking, taking into account that not everyone can afford or have the expertise to do a full SEO audit.

"Most people aren't dealing with an unlimited budget, instead, there's just a certain amount of time and money you have to invest in your web projects, so it becomes more of a question of do you need to fix these errors. So we tested HTML, CSS, and pages with lots of errors to see if it's negative factor, and it's not."

Page load time, a commonly overlooked factor in SEO, is also something Kyle has tested extensively. His conclusions, explained in the podcast, ultimately show that page load time itself might not be a ranking factor, but that optimizing the speed of your page is still a very important step.

As commonly known in the industry, tags are a vital part of your SEO. Kyle goes one step further and talks about the value of implementing Schema into your page, as these help bots crawling your site to understand its contents.

His final point was on the importance of internal links, explaining how well prepared pages and internal links could help even small pages beat thin pages on big domains such as forbes.com, an exciting prospect for many who think those top ranking spots are out of their reach.

Click here to listen to the podcast and find out if you're losing time on SEO practices you could cut out or improve.


Source: Kyle Roof Debunks SEO Myths on Proposify Bizchat Podcast

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