Wednesday, March 1, 2017

Make no mistake: content errors harm your brand and #SEO

Make no mistake: content errors harm your brand and SEO How to optimize for audience trust. Plus, four tips for dealing with mistakes that can kill your brand's reputation. Trust matters. Whether you're creating content for a standalone brand publication or a company blog, you want people and search engines ... read more7 Critical SEO Mistakes Most Website Owners Make No Plan One of the most surprising mistakes made by many website owners is simply not having a marketing plan for their website at all. A successful website, business, or brand ... else's content unethical and illegal, it can harm your site's search ... read moreThe Content Marketing Brand Management Checklist Narrowing in on language specifics requires thinking about SEO keywords that should be associated with your brand as well as ... trying to track down dated content. We've talked a lot about how brands should make sure contributors don't plagiarize ... read more

5 more super-common SEO mistakes content marketers make Because of this, it pains me to see other content marketers making these simple and easy-to-fix mistakes in their campaigns. Last month, I looked at five common SEO mistakes that content marketers make ... no link authority. You've worked hard for your ... read moreFive Biggest Mistakes People Make With SEO To help you avoid making catastrophic mistakes in this area, here are the five biggest SEO mistakes you should make ... your site. It also helps keep older content on your site popular. More from Tod: Tweet Warfare: Building, Protecting, and Managing Your ... read more11 Common Content Marketing Mistakes and How to Fix Them In this post, we'll show you 11 common content marketing mistakes, and how ... repurpose your blog content and appeal to different types of learners: This is a common error that even experienced brands make. And it's an understandable mistake ... read more7 Critical SEO Errors of E-commerce Websites Obviously the more unique content you write for your product description will always be better for your SEO ... that no one is searching for. This is a common mistake of stores with a great number of different goods. For example, you could make a page ... read moreWhy Modern SEO Requires Almost No Technical Expertise Make your navigation simple. These principles are basic, and if you follow them, your users will have a better time. Content has been a major pillar for SEO for the ... there's certainly no harm that can come from building your brand in social media ... read moreA Data-Driven Method for Finding Out Whether Your Content Sucks Being able to communicate your ideas clearly is an invaluable skill to have, no matter what industry you're in. Likewise, bad writing can harm ... that your content will make a lot of first impressions. People who have never heard of your brand before ... read moreWhy Your Content Marketing Strategy Is Failing The more often you published and the more places you content was seen, the better. Today, that is no longer the case. In fact, failing to be selective of where you publish your content could actually harm your brand ... mistake that marketers make today ... read more

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Source: Make no mistake: content errors harm your brand and #SEO

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