#Google Discontinues Right Column Ads: What it Means for You

Google Discontinues Right Column Ads: What it Means for You Google's search engine has been a maker & breaker of businesses, it's no wonder why most companies take SEO & SEM strategies seriously. The company is now in process of rolling out a change that affects both advertisers and users. Google has now taken ... read moreWhat Google Changes to the Right Rail Mean for Retailers Many online merchants were concerned when Google confirmed it was making a major change to the ads that appear on its search results pages, getting rid of AdWords ads that appeared along the right side of ... In today's guest column, Costello explains ... read more

"Search disruption is coming!" and 9 other expert insights From LSA16 MapQuest incorporated both of these means in ... such as ad agencies, selling for them, which is only possible because it has always been user-focused. As part of that mindset, Google recently eliminated ads in the right rail/column of its search engine. read moreSpring Cleaning! 4 PPC Account Audit Tips To Save You Money Start this next quarter off right ... ad feature should be used by every advertiser. You'll want to pick the add-ons that are most applicable to your goals and that realistically will help drive performance. With updates in the last few years to how ... read moreInstagram May Change Your Feed, Personalizing It With an Algorithm Refresh the top of your various "feeds" — the running column ... means it would shift away from the strictly reverse chronological order that the service has used since it began in 2010. Instead, Instagram will place the photos and videos it thinks ... read moreControl who posts on your Facebook timeline To use the Facebook setting, click the downward arrow in the upper-right corner of the page, select "Settings," go to "Timeline and Tagging" in the left column ... means that your browser won't store history or cookies from the sites you visit. read moreHow to Use Mobile Apps to Spot the Space Station and Iridium Flares Satellite apps will tell you where to find them in the sky, when they'll pass overhead and where they are orbiting over the Earth right now. Credit ... Landsat (used for Google Maps), Iridium satellites and Europe's Envisat. The American Atlas-Centaur ... read moreWhen Not to Google: Searches You're Better Off Making Elsewhere For the searching you do every day, go ahead and use the powerful, convenient, ever-improving Google. But for certain queries, other search engines are significantly better. Let's dig into the searches you're better off making ... of the ad-filled results ... read moreGoogle is getting rid of some ads in desktop search results pages ... results from paid ads The removal of ads in the right sidebar of results means Google's desktop search results pages will look a lot more like mobile search results pages, which are displayed in a single column for obvious reasons. It also means ... read moreHow to Make the Most of Google AdWords More search terms, bid at a lower cost, mean more traffic to your site for fewer advertising dollars. At this point in the process, you should ... of your ad impressions to only those prospects who are most targeted. According to the Google AdWords Website ... read more

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