Is #Google the right search engine to optimize for?

Is Google the right search engine to optimize for? In my previous post — "Is search engine optimization worth the effort?" — some readers questioned what I wrote. But no one picked up on my first assumption, that Google, being the largest search engine, is the one you should optimize for. read moreOptimizing For Mobile Search In 2016: A Continuous Process The critical foundation for any mobile optimization project is ensuring that the site itself has been configured properly. One in four websites has not been designed to reach the mobile audience. Google has ... like any other search engine, the search ... read more

How to Help Your New Website Get Indexed on Google A mobile and responsive site is now a requirement for search optimization. According to Google's mobile algorithm, a site that is not mobile friendly will not be as likely to appear in mobile search results. Once you've got the right theme, I recommend ... read moreFive Things to Check Post your E-Commerce Website Launch failing to optimize product pages based on search demand, lack of creative unique titles/speaking URLS and a large amount of duplicate content. Take time to create content and keywords to increase your search engine ranking. 2. Work with your web developer ... read moreGoogle Gunning for Banks' Mortgage Business Google continues to display paid AdWords messages from advertisers like Navy FCU and BECU for the search term "mortgage calculator," right above the calculator they built into their search engine. Just like AdWords, participation in Compare is based on ... read moreNew Google mobile search feature lets you save and sort images from the web Google has a new mobile-friendly tool to help you spot, save, and organize images you find in its search engine. Once you spot an image you ... The new feature also seems like the right type of add-on to integrate with the new Collections feature in ... read moreFacebook tops Google's list of domains for 'right to be forgotten' requests Google's given us fresh insight into the links it's been forced to remove from search results in response to Europeans' court-ordered right to be forgotten ... from the European versions of its search engines. The company says that Facebook is ... read moreTop search engine optimization experts agree: responsive websites are the future of the internet While some search engine optimization companies are pursuing adaptive website ... developing responsive websites secured with digital certificates is the best response to the latest Google SEO guidelines. read moreGoogle reveals top sites affected by 'right to be forgotten' The top ten domains only account for 9 percent of the total number of URLs removed by Google. Currently, the right-to-be-forgotten ruling only affects search results on E.U. search engines. In July, Google received an order from a French privacy watchdog ... read moreRyanair takes battle with Google and eDreams to Irish high court "Our repeated calls for greater Google advert transparency, or for Google to comply with their own code of conduct, have been ignored, and in order to prevent thousands more consumers being misled on the Google search engine ... to do the right thing read more

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