Using the Internet to Attract Medical Tourists

CostaRicaMedicalGuide.com

For many people in the United States and Canada, the decision of traveling to medical tourism destinations such as Costa Rica is usually made after doing online research. Some patients are able to get word-of-mouth information from friends, relatives or associates who have experienced Costa Rica and are knowledgeable about the medical tourism industry, but this is hardly the norm; most medical tourists get their information by entering queries on major search engines such as Google and Bing.

The medical tourism industry is fueled by elective procedures such as cosmetic surgery, followed by major dental procedures and treatments that are not covered by medical insurance plans. Another subset of patients become medical tourists because they choose to undergo low-risk treatments such as ambulatory surgery while spending time on vacation.

Since most potential medical tourists begin their online research on Google and Bing, it stands to reason that they will very likely click on the topmost listings on the search engine results page (SERP). Those listings get top SERP placement through the process of search engine optimization (SEO). For example, a prospective medical tourist considering bariatric weight loss surgery in Costa Rica may enter a search queries such as "doctor reviews Costa Rica· or "how to find a surgeon in Costa Rica;" these two queries will return CostaRicaMedicalGuide.com as a top listing on the SERP.

CostaRicaMedicalGuide.com is an Internet property managed by The Goodness Company. Attracting medical tourism patients from the United States and Canada is the focus of CostaRicaMedicalGuide.com, which has been carefully designed with an excellent SEO strategy to ensure that it always appears at the top of the SERP for terms related to medical tourism in Costa Rica. This online property is part of a network of World Medical Guides maintained by The Goodness Company; these guides feature easy-to-use interfaces where the best healthcare providers in a specific country, region, or city can be easily found and contacted by local patients or medical tourists who are seeking their services.

In essence, CostaRicaMedicalGuide.com provides listings of respected, trustworthy healthcare providers along with patient reviews, mapping features and a free quote form that allows patients to receive emails with treatment quotes directly from qualified providers. Everything that a medical provider in Costa Rica needs to leverage Internet queries for the purpose of attracting medical tourists can be accomplished with a listing on CostaRicaMedicalGuide.com.

The Goodness Company is an international marketing, advertising and public relations firm with years of experience in the healthcare industry. The company's client base extends across 45 countries in five continents. Today, The Goodness Company represents healthcare clients across the globe and is expanding to create a truly global network of more than 200 medical and dental websites.

Using the Internet to Attract Medical Tourists
Source: Using the Internet to Attract Medical Tourists